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The Millennium Dome, London
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The Dome's simple formula of success consists of three letters: fun. It's a huge futuristic attraction park, a nationalized, British revival of Disneyland, a well-designed children's paradise and an excellent example for information-age overkill. The tent's skin keeps silence from entering und thus fosters the exhibition's fairy atmosphere. An annoying noise level fills the Dome. Hundreds of loudspeakers chatter and countless screen displays compete for the customers' glances. Presentors ostentatiously promote their millennial ideas. Visitors are bombarded with information with only very slight chances to digest it.

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The problem is not over-detailed information, rather the contrary: As the Dome's managers want the millenium to be experienced by masses of visitors, they excluded time to hold in and start to think or visionize. In the "Body Zone" crowds queue to be herded into a fully-operational model of the human heart, pumping with a synthetic bass beat [ listen ]. But even in the "Journey Zone" that tries to answer the question "How will we travel tomorrow?," hundreds of people are channeled in a fixed direction. It is not quite a pleasant journey under this gigantesque white Dome, that from the interior perspective resembles an hot-air balloon waiting for take-off. What will last, when the year is over and the Dome's skin will be pleated for transport? More than hot air? >>

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